Calculate the customer life time value for the sustainable long-term profit...
Customer Lifetime Value (CLV) is the value the customer contributes to your business over the entire lifetime at your company. It is a crucial metric and is used while making important decisions about sales, marketing, product development, and customers and transactions priortization.
System Optima’s sophisticated CLV Model consists of customer’s current value, profit, demographics, probability of churn, risk and propensity score.
Easily design a customized service model and maximize portfolio profit by investing in CLV.